Helpful insights on some common traps UX designers’ fall into, from Silicon Valley insider Marty Cagan. Thanks to @A_Silvers for posting on Twitter. A sampling: … don’t try to show taxonomies, concept maps, site maps, task analysis grids, design process maps and even wireframes to execs. These tools are all useful for designers, but not [...]
Archive for the ‘design strategy’ Category
An Open Letter to the Design Community
Posted in design strategy, information architecture, interaction design, user experience design on May 26, 2011 | Leave a Comment »
IA and Systems Thinking
Posted in design strategy, experience integration, information architecture, Uncategorized, user experience design on November 12, 2010 | Leave a Comment »
Enjoyed this short essay by Don Norman on why “A Product is More Than The Product.” Here’s a snippet: In reality a product is all about the experience. It is about discovery, purchase, anticipation, opening the package, the very first usage. It is also about continued usage, learning, the need for assistance, updating, maintenance, supplies, and [...]
Notes from Samantha Starmer’s “The Holistic Customer”
Posted in design, design strategy, experience integration, IA Summit, information architecture, user experience design on May 29, 2010 | Leave a Comment »
Below are my notes from Samantha Starmer’s presentation at IA Summit 10 on “The Holistic Customer.” NOTE: This YouTube video is from the MX 2010 conference, but it covers the same material Samantha presented at IA Summit. Works for REI: started in 1938, member-owned Started with story: Speaking at a conference in Palm Springs – [...]
IA Summit notes: Dalton & Weening on their UX mid-life crisis
Posted in design, design strategy, IA Summit, information architecture, user experience design on April 14, 2010 | 1 Comment »
RD: I’d like to ask for a favor: please sing happy birthday to my son Alex, who is 10 years old today. [And we did.] Vanguard’s UX is quite mature and quite large, and the UX of the online channel is very important to us. Because of that, we spend a lot of time trying [...]
Influencing strategy by design
Posted in design strategy, IA Summit, information architecture, user experience design on April 8, 2010 | Leave a Comment »
Really enjoyed the half-day workshop on this topic provided by Luke Wroblewski at the IA Summit today. If you’re curious about this subject you can read my tweets from the workshop on Twitter. Or, for a quick overview see this interview with Luke.
